April 07, 2020
7 min read
No matter where in the world you live, there are few things better than receiving a fresh bouquet of flowers. Bloom & Wild have made it their goal to make giving and receiving flowers a joy, both in the UK and international markets.
April 07, 2020
9 min read
How are UK consumers feeling about the decisions brands are making during the COVID-19 pandemic? We asked 1,000 people to tell us which brands are getting it right.
April 06, 2020
6 min read
The world’s been turned on its head. The biggest challenge for B2C brands is understanding how to react - get direction with a COVID-19 impact survey.
March 31, 2020
7 min read
The last few weeks have seen increasingly strong measures to restrict the spread of coronavirus and safeguard the NHS. Right now, there are approximately 778,000 people infected by coronavirus worldwide and 22,000 infected in the UK. We’re at over 1,400 deaths in the UK and counting, though there have been some signs of this number ... read more
March 31, 2020
7 min read
Is it possible to pivot a brand and start offering something useful during the coronavirus pandemic? We highlight six inspiring brand pivot examples.
March 27, 2020
4 min read
It has been a shocking time for all of us. But we humans are an adaptable and a stoic bunch. We are already looking for ways to eek the positive out of the situation. Now is the time to innovate and find the pockets of opportunity.
March 27, 2020
7 min read
We shine a light on the brand heroes that are helping us get through the coronavirus lockdown... and are flourishing as a result.
March 25, 2020
5 min read
How are people adjusting to remote working during the coronavirus pandemic? We asked 500 US residents to give us the scoop on their working from home habits.
March 25, 2020
3 min read
Brands that bucket the over-50s and stereotype what those consumers might want, without looking at what that generation are genuinely interested in, risk alienating a group with significant spending power. We uncover why brands should continue to research and understand the over-50s!
March 19, 2020
6 min read
Earlier this week, we ran a webinar, 'The UK Public's Reaction to the Coronavirus', where we talked through the results of our UK-based surveys. We had plenty of follow-up questions, so we've compiled this blog to answer them.
