How Sun Pacific makes faster, more confident marketing decisions
The biggest game changer has been the ability to design major studies, recruit participants, and get results back in a matter of days, not weeks or months.
150M+ consumers
59 global markets
Any media type, any audience. A clear answer on what will perform, fast.
Templates, AI co-pilot support and multi-media compatibility mean you can build and launch a creative test fast.
Reach any audience across 59 markets at a flat cost. No premium for hard-to-reach consumers, wherever they are.
An automated Key Findings board gives an immediate read on which creative performs best, with manual tools to dig deeper.
Quantitative rigor and qualitative depth, from early reactions through to final executions.
Comparative or sequential testing for the most reliable read on what will win.
Quality data in hours via deep panel integrations. Testing that fits your schedule.
Shareable boards so the right teams see results and decisions get made quickly.
Our partnership with Attest transformed a sensitive, culturally risky idea into evidence-backed insights – and ultimately, into a campaign that sparked global conversation.
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Creative testing is the process of evaluating advertising or marketing creative with real consumers before production — measuring recall, brand fit, emotional response and purchase intent to identify which execution will perform best in market.
Attest supports testing across video, static, audio and concept-stage creative. You can run comparative monadic tests, sequential monadic tests or standalone evaluations across whatever media type you’re working with.
Testing narrows you down to the claims, imagery and assets with the biggest impact — so you only publish creative that resonates with your audience, stands out against competitors and converts consideration into purchase.
Attest’s deep panel integrations mean you can get high-quality results in hours — so creative testing fits your production schedule rather than delaying it.