Kurt Salmon highlight Attest in The 10 New KPIs for Retail

Kurt Salmon, a global management consultancy focused on retailers, noted how Attest "allows retailers to gather and analyse increasingly rich customer data to improve decision making around products ...
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Who really cares if brands are ethical?

I can't remember the last time I bought a product that wasn’t simultaneously Fairtrade, organic, sustainable and full of integrity. These are the buzzwords we use to justify our spending habits. But ...
5 minute read

TechWorld features Attest as one of the top MarTech startups in the UK.

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Attest featured in top 10 marketing and advertising startups in the UK.

Attest has been featured in Techworld's top 14 marketing and advertising tech startups in the UK, coming in at a very respectable number 6.
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Almost 1/5 shoppers report spending less at the supermarket in wake of Brexit

The political and economic uncertainty which has followed the population’s decision to Leave the EU has been much discussed. At Attest, we wondered if it was possible yet to measure how real-world ...
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The perceived undercurrent of doping in sport - and the potential damage this can do to sponsors’ brands.

"you can be found guilty of doping individually, but more dangerously, you can suffer from perceived guilt merely by association"
4 minute read

Attest’s research suggests that almost 20% of young Leave voters would vote differently if given the chance again.

Since the referendum result, there have been claims and counter-claims over the numbers of people who now regret the way they initially voted. Some have suggested that the proportions swinging their ...
2 minute read

These are the most common email marketing sins - how many are you guilty of?

Wouldn’t it be great if you knew what motivated a customer to unsubscribe from your mailing list? After all, losing a recipient from a mailing list is a marketing failure. It amounts to a person ...
2 minute read

RetailWeek selects Attest as “Start-up of the Week”

We were delighted that RetailWeek chose Attest as ‘Start-up of the Week’
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Emeritus Professor of Management & Marketing Paddy Barwise joins Attest’s advisory board

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