Why teams switch from Vypr to Attest

Move beyond single questions. Know your consumers.

A single question can only tell you so much. Get the depth, context and consumer understanding to make decisions with confidence.

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Trusted by top global brands

150M+ consumers

59 global markets

4.5/5

Research built around your goals

Deeper analysis, expert partnership and reporting for growing brands.

Surveys that fit your goals

Custom surveys built around your objectives, not a one-question format.

Global reach, flat cost

Reach audiences across 59 countries at one flat cost. No budget surprises.

Research expertise, included

A strategic research partner to help you maximize your research goals.

Qual depth that actually scales

AI-moderated interviews with real consumers at scale. Genuine qualitative depth that connects directly to your quant results.

Full surveys. Full picture.

Flexible and fast to set up. Build surveys tailored to your brand, launch in minutes and get results in hours.

Speed without sacrificing depth

Compass builds surveys in minutes and surfaces key findings automatically. Speed of delivery without sacrificing depth of insight.

Other brands who’ve used Attest

How Reddit uses insights to prove its competitive value

How U.S. Cotton moved from broad demographics to behavior-based personas

How Bugaboo optimized the propositions for three new baby strollers

How Trustpilot pulled the levers on brand affinity

Solutions for forward-facing brands

Discover how Attest supports different teams, projects and industries.

Brand and campaign effectiveness

Measure what works and why. Track brand health, campaign performance and creative effectiveness to build the evidence that proves marketing impact to every stakeholder.

Brand tracking
Creative testing
Pre/post campaign measurement
PR

Category research

Know your category inside out. Understand who is in it, what drives consumer choice and where the whitespace sits so every strategic decision starts from evidence, not assumption.

Consumer profiling

Product development

Back every product decision with consumer data. From identifying the right opportunity to validating the right concept, research that moves at the pace of your development cycle.

Category research
Concept testing
Retail pitch

Ad sales pitch

Prove the value of your platform to every advertiser. Measure campaign impact, profile your audience and validate creative performance so every pitch is backed by consumer proof.

Consumer profiling
Creative testing
Campaign tracking

Retail pitch

Walk into every retail pitch with consumer evidence. Understand your category, validate your product and build the data story that gives buyers the confidence to say yes.

PR and content pitch
Creative testing

Brand tracking

Campaign tracking

Concept testing

Consumer duty

Creative testing

Consumer profiling

PR & content pitch

For insights teams

Run fast, reliable research without long agency timelines.

For brand teams

Track brand health and stay ahead of competitors.

For marketing teams

Measure brand performance and test campaigns.

For product teams

Validate concepts and understand customer needs.

Food & Beverage

Media & Entertainment

Financial Services

Consumer Goods

Strategic support from real researchers

Your dedicated research partner can help with everything from research planning and interview design to strategic insights.

Frequently asked questions

Vypr is built around single-question steers — fast reads on specific product questions. Attest is a full consumer insights platform including custom surveys, AI-moderated interviews, global reach and dedicated research expertise. Teams typically switch to Attest when they need more than a quick steer and are ready to build a deeper understanding of their consumers.

Yes. Attest connects to hundreds of panel partners including high-quality UK audiences — reaching niche demographics and premium retail shoppers quickly without relying on a single proprietary panel. Results typically come back in hours.

Yes. Attest supports every stage of the NPD cycle — from category exploration and consumer profiling through to concept testing, packaging validation and retail pitch support. With full surveys, AI-moderated interviews and monadic testing all in one platform, Attest gives NPD teams the depth and flexibility that single-question steers cannot.

Yes. Attest reaches audiences across 59 countries in 70 languages at a flat cost, so you can run the same study across multiple markets without separate contracts or geographic restrictions.

Attest Explore delivers AI-moderated interviews with real consumers at scale, returning findings in days, not weeks. Unlike video response tools limited to a small number of participants, Attest Explore connects qualitative depth directly to your quantitative results in one platform.