Build the category understanding that informs everything

Deep, foundational category insight to inform strategy and anchor every project that follows.

Reach any category audience at a flat cost
Analysis tools to cut data from every angle
Data quality you can stake strategic decisions on

Trusted by top global brands

150M+ consumers

59 global markets

4.5/5

Know your consumers as well as your category

Understand who is in your category, what drives and blocks purchase, and how to segment them into groups your whole org can act on.

Every tool for category-level understanding

Quant scale, qual depth, granular analysis and shareable insight boards in one platform.

Attest Measure

Unlimited questions, large samples and full analysis tools to slice category data into the segments your strategy needs.

Attest Explore

Beta

AI-moderated interviews that surface the motivations and behaviours driving consumer choice in your category.

Multi-market research

Reach consumers across 59 markets and compare segments side-by-side.

Deep dive analysis tools

Crosstabs, stat sig and custom segments built in. Cut data as granularly as you need.

Insight boards

Custom Boards bring your category findings to life in a format every team can act on.

As the leader in this growing category in Europe, it’s imperative that we gain holistic insight into how and when consumers are drinking Ginger Beer, and that we understand how we can innovate in the future. Working with markets across Europe, Attest’s multi-market feature has been particularly useful for us.

Leila Jahanshahi, Category & Insights Manager EMEA at Fever-Tree

Solutions for forward-facing brands

Discover how Attest supports different teams, projects and industries.

Brand and campaign effectiveness

Measure what works and why. Track brand health, campaign performance and creative effectiveness to build the evidence that proves marketing impact to every stakeholder.

Brand tracking
Creative testing
Pre/post campaign measurement
PR

Category research

Know your category inside out. Understand who is in it, what drives consumer choice and where the whitespace sits so every strategic decision starts from evidence, not assumption.

Consumer profiling

Product development

Back every product decision with consumer data. From identifying the right opportunity to validating the right concept, research that moves at the pace of your development cycle.

Category research
Concept testing
Retail pitch

Ad sales pitch

Prove the value of your platform to every advertiser. Measure campaign impact, profile your audience and validate creative performance so every pitch is backed by consumer proof.

Consumer Profiling
Creative testing
Campaign tracking

Retail pitch

Walk into every retail pitch with consumer evidence. Understand your category, validate your product and build the data story that gives buyers the confidence to say yes.

PR and content pitch
Creative testing

Brand tracking

Campaign tracking

Concept testing

Consumer duty

Creative testing

Consumer profiling

PR & content pitch

For insights teams

Run fast, reliable research without long agency

For brand teams

Track brand health and stay ahead of competitors.

For marketing teams

Measure brand performance and test campaigns.

For product teams

Validate concepts and understand customer needs.

Food & Beverage

Media & Entertainment

Financial Services

Consumer Goods

Real customers, real results

How U.S. Cotton moved from broad demographics to behavior-based personas

The Attest team acted as a strategic partner – an extension of our own team. Their expertise helped us build a powerful research instrument and was crucial in translating our marketing needs into a thoughtful survey that could get the answers we needed.

Pam ChanDirector of Brand Marketing

How Suntory America assessed the opportunity for ready-to-drink

We chose Attest because of the flexibility of the platform and the support offered by team members. With their help, we learned a lot about consumers’ home drinking habits.

Shinya YoshidaDeputy Manager Business Development

How Fever-Tree are maximising the ginger beer opportunity in Europe

Working with markets across Europe, the multi-market feature has been particularly useful for us and is already becoming embedded into our regular research.

Leila JahanshahiCategory & Insights Manager

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Frequently asked questions

Category research builds a foundational understanding of your market — who is in it, how consumers make decisions, what drives and blocks purchase, and where the opportunities sit. It informs positioning, segmentation and strategic planning across the whole organisation.

Attest combines unlimited survey questions, large samples and a full analysis suite — crosstabs, stat sig and custom segments — so you can slice category data as granularly as your strategic questions require. AI-moderated interviews add the qualitative context that quant alone does not surface.

Yes. Custom Boards let you build shareable, presentation-ready views of your category and consumer segments — so findings reach brand, marketing, product and commercial teams in a format each can act on.

Yes. Attest reaches audiences across 59 markets at a flat cost, with multi-market dashboards that let you compare segments side-by-side across regions. One platform, consistent methodology, every market you operate in.