• Why teams switch from Appinio to Attest

Real people should fuel your decisions

Quantitative surveys and AI-moderated interviews with real consumers. The depth and speed your research needs, without synthetic shortcuts.

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Trusted by top global brands

150M+ consumers

59 global markets

4.5/5

Built on real consumer understanding

Real consumers, AI that earns its place and pricing that never surprises.

Multi-market reach

Reach 150M people across 59 markets and delivers results in hours, not days.

Flat cost, no surprises

One flat audience cost no matter who they are. No incident rates, no budget blowout.

AI that earns its place

Remove manual work on survey creation and analysis. Save time for insight.

Analysis that goes as deep as you need

Automated key findings for an immediate read, plus a full analysis suite to cut data, run crosstabs and build shareable Boards.

Your always-on research co-pilot

Compass designs surveys, interrogates results and surfaces the insights that matter most.

Other brands who’ve used Attest

Solutions for forward-facing brands

Discover how Attest supports different teams, projects and industries.

Brand and campaign effectiveness

Measure what works and why. Track brand health, campaign performance and creative effectiveness to build the evidence that proves marketing impact to every stakeholder.

  • Brand tracking
  • Creative testing
  • Pre/post campaign measurement
  • PR

Category research

Know your category inside out. Understand who is in it, what drives consumer choice and where the whitespace sits so every strategic decision starts from evidence, not assumption.

  • Consumer profiling

Product development

Back every product decision with consumer data. From identifying the right opportunity to validating the right concept, research that moves at the pace of your development cycle.

  • Category research
  • Concept testing
  • Retail pitch

Ad sales pitch

Prove the value of your platform to every advertiser. Measure campaign impact, profile your audience and validate creative performance so every pitch is backed by consumer proof.

  • Consumer profiling
  • Creative testing
  • Campaign tracking

Retail pitch

Walk into every retail pitch with consumer evidence. Understand your category, validate your product and build the data story that gives buyers the confidence to say yes.

  • PR and content pitch
  • Creative testing

Brand tracking

Campaign tracking

Concept testing

Consumer duty

Creative testing

Consumer profiling

PR & content pitch

For insights teams

Run fast, reliable research without long agency timelines.

For brand teams

Track brand health and stay ahead of competitors.

For marketing teams

Measure brand performance and test campaigns.

For product teams

Validate concepts and understand customer needs.

Food & Beverage

Media & Entertainment

Financial Services

Consumer Goods

Strategic support from real researchers

Your dedicated research partner can help with everything from research planning and interview design to strategic insights.

Frequently asked questions

Attest and Appinio are both agile research platforms but differ in three important ways: panel approach, AI philosophy and pricing model. Attest aggregates across hundreds of panels for broader, higher-quality reach. AI is built around real consumer interviews and a genuine co-pilot, not synthetic personas. And pricing is flat no matter who or where your audience is.

No. Every Attest insight comes from a real person. Attest Explore delivers AI-moderated interviews with real consumers, and Attest Measure reaches 150 million people across 59 markets through hundreds of vetted panel partners. No synthetic shortcuts.

Attest charges one flat audience cost regardless of who or where your consumers are. Appinio’s pay-as-you-go model can get expensive quickly, particularly for niche audiences or high-volume research. With Attest, the cost you plan for is the cost you pay.

Attest supports fully localised surveys across 59 markets in 70 languages — not just translations. Methodology, audience targeting and analysis tools are all tailored to each market, with a single dashboard for comparing results across regions.

Attest combines automated key findings with a full manual analysis suite — crosstabs, stat sig, custom segments and shareable Boards. Compass, Attest’s AI co-pilot, surfaces the most important findings automatically so you spend less time in the data and more time acting on it.

Know it now.

See how to use Attest for research that makes decisions faster, sharper and more valuable.