“Is that statistically significant?”
“What’s the margin of error?”
“When should I care about a statistically significant sample size?”
These are just some of the questions asked regularly when doing research, whether at the start when choosing the right sample size, or towards the end when diving into the results.
So why does a phrase related to a logical exercise have a way of making us feel confused, intimidated, and sometimes even vain?
We’re here to break it down; what does statistical significance actually mean? And when does it matter?
Join Attest Data Analyst, Charlotte De La Cruz and Attest Customer Research Manager, Andrada Comsa, as they make this buzzword less scary.
1. What statistical significance is and when it matters
2. What margin of error and confidence level mean
3. When your sample size is robust enough
Get the help you need to transform this tongue twister into something easy to understand and use in your day to day.
If you have any questions regarding this webinar, please email Lucy Chapman.