How it works
By Use Case
New product development
Facing up to food insecurity
5 key ways confectionery brands can improve in-store strategy
Navigating the brand loyalty crisis
The squeezed consumer 2023 (US)
Consumer research made simple
The data you need to inform decisions
Target the consumers that matter
Get the most from your research
Smart features, simple outcomes
Track brand health and performance
Know your consumers
Test creative and track effectiveness
Analyse competitors and new markets
Scoping and new product development
Simple, accurate research for ambitious marketers
Quick, reliable data for fast-moving insights teams
Learn from Attest’s experts in the Consumer Research Academy.
Get a head start with survey templates written by our research experts.
Need help with the Attest platform? Get answers and chat with the team.
We're here to break it down; what does statistical significance actually mean? And when does it matter? Join Attest Data Analyst, Charlotte De La Cruz and Attest Customer Research Manager, Andrada Comsa, as they make this buzzword less scary.
“Is that statistically significant?”
“What’s the margin of error?”
“When should I care about a statistically significant sample size?”
These are just some of the questions asked regularly when doing research, whether at the start when choosing the right sample size, or towards the end when diving into the results.
So why does a phrase related to a logical exercise have a way of making us feel confused, intimidated, and sometimes even vain?
We’re here to break it down; what does statistical significance actually mean? And when does it matter?
Join Attest Data Analyst, Charlotte De La Cruz and Attest Customer Research Manager, Andrada Comsa, as they make this buzzword less scary.
1. What statistical significance is and when it matters2. What margin of error and confidence level mean3. When your sample size is robust enough
Get the help you need to transform this tongue twister into something easy to understand and use in your day to day.
If you have any questions regarding this webinar, please email Lucy Chapman.
Customer Research Manager
F&B Marketers—you’re in a new world. Inflation is cooling, now at its lowest rate since March 2021, according to the CPI – yet Americans are still struggling to put a meal on the table. Relying on falling inflation alone to correct the market is risky, and it’s possible that people’s eating behaviors will become the (...)
Have a look at our past webinars to learn about how research can improve your way of working.
2 years ago
We’ll show you how easy it is!
👋 We work best with businesses so we'd love your work email.