Webinar

Attest Live: Balancing Long-term Brand Building with Short Term Results

2 years ago

Our regular Attest Live panel sessions have moved online! Join Ogilvy & Mather, Harness Wealth & Culture Trip alongside Attest's Director of Brand & Communications, Meagan Healey, as they discuss what it means to drive long term brand health and to explore the potential barriers along the way.

Are you worried that short term marketing tactics and growth hacking will kill the great creative ideas and storytelling that could define your brand?

You’re not alone!

Join Meagan Healey, Attest’s Director of Brand & Communications for this electric discussion around ‘The Crisis of Creative Effectiveness’ as she brings together a panel of industry experts to uncover what it means to drive long term brand health and to explore the potential barriers along the way.

You will:

  • Hear how today’s standout consumer brands deliver great creative and storytelling
  • Review the skills that a marketing and creative leader needs to have in their toolkit for 2020
  • Discover how to overcome the biggest challenges when it comes to long-term brand building efforts
  • Understand how performance marketing, brand and creative teams can work in tandem for 10x results
  • Explore the practices of world-class brands leading by example

Our speakers

Meagan Healey

Meagan Healey

Director of Brand & Communications at Attest

Renata Florio

Renata Florio

Chief Creative Officer at Ogilvy Health

Alex Shebar

Alex Shebar

Director of Experiences at Culture Trip

Catherine Prentke English

Catherine Prentke English

Chief Marketing Officer at Harness Wealth

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