Elliot Barnard

Head of Customer Research 

Elliot joined Attest in 2019 and has dedicated his career to working with brands carrying out market research. At Attest Elliot takes a leading role in the Customer Research Team, to support customers as they uncover insights and new areas for growth.

See all articles by Elliot

Articles written by Elliot Barnard

Guide

Open-ended survey questions: definition, examples and tips

Estimated reading time:15 min read

July 1, 2025
By Elliot Barnard

How iterative creative testing can maximise marketing effectiveness

Creative testing

Estimated reading time:7 min read

August 30, 2024
By Elliot Barnard
Guide

10 voice of customer tools to improve your consumer experience strategy

Consumer profiling

Estimated reading time:14 min read

May 8, 2025
By Elliot Barnard
Guide

13 Demographic survey questions for actionable consumer insights

Estimated reading time:12 min read

June 26, 2025
By Elliot Barnard

15 Brand perception survey questions and examples (+ template)

Estimated reading time:19 min read

February 17, 2025
By Elliot Barnard
Guide

7 Simple steps to conduct a customer profiling analysis

Consumer profiling

Estimated reading time:14 min read

March 8, 2024
By Elliot Barnard
Guide

FMCG Segmentation: a guide to market segmentation for fast-moving consumer goods

Consumer profiling

Estimated reading time:13 min read

April 26, 2023
By Elliot Barnard
Guide

A brief guide to brand insight to improve your brand strategy

Brand tracking

Estimated reading time:9 min read

November 20, 2023
By Elliot Barnard
Guide

15 product survey questions for better customer insights 

New product development

Estimated reading time:17 min read

July 1, 2025
By Elliot Barnard

Pricing survey: what it is and how to conduct one (+ template)

Estimated reading time:3 min read

February 29, 2024
By Elliot Barnard
Guide

How to write concept testing survey questions that get real insights

New product development

Estimated reading time:12 min read

April 10, 2024
By Elliot Barnard
Guide

A practical guide to product development research

New product development

Estimated reading time:8 min read

March 15, 2024
By Elliot Barnard
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