UK Media Consumption Report 2020
How has the COVID-19 pandemic affected consumers’ watching, listening, reading and scrolling habits? Attest’s UK Media Consumption Report 2020 reveals some interesting changes (includes data from 1,000 working age UK consumers collected during April 2020).
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- Streamed and live TV viewing data from during lockdown, including year-on-year changes
- The nation’s new favourite video and music streaming platforms
- The top read newspapers and magazines and most listened to radio stations and podcasts
- Which social media platforms we’re using and how frequently
Still not sure? Have a read…
Attest’s media consumption survey has been running since 2017, but never have we run it in such unusual circumstances. The COVID-19 pandemic has many Brits confined to their homes and with a lot more time on their hands. So, what media are they filling it with? All of it!
Our data, collected during April 2020, finds that consumption is up across the board. There are more people watching telly and for longer periods. Subscriptions to music and video streaming platforms are up, while more Brits are tuning into the radio and reading the paper.
Coronavirus has even had an impact on the type of content we’re consuming and where we’re getting it from. In this report, we break down the key changes in behaviour and look at the media providers that have benefitted the most.
- Television Media Trends
- Music Streaming
- News Media
- Digital Media
- Ad Blockers