MANSCAPED: Exponential growth through informed decisions

Hear how MANSCAPED became a leading global brand by adopting consumer insights across their business early on to drive exponential growth. Here’s Monica Aguilo, Senior Director of Consumer Insights, Strategy and Social Impact at MANSCAPED presenting at the Attest Brand Growth Meetup 2022. From branding to product development, international expansion, content and everything in between, […]

Bel BookerSenior Content Writer
Last updated on 24 June 2026 1 min read
Monica Aguilo, Senior Director of Consumer Insights, Strategy and Social Impact at MANSCAPED presenting at the Attest Brand Growth Meetup

Hear how MANSCAPED became a leading global brand by adopting consumer insights across their business early on to drive exponential growth. Here’s Monica Aguilo, Senior Director of Consumer Insights, Strategy and Social Impact at MANSCAPED presenting at the Attest Brand Growth Meetup 2022.

From branding to product development, international expansion, content and everything in between, Monica discusses the challenges they faced and the key learnings she’s picked up along the way.

Bel Booker Senior Content Writer
Bel draws on a background in newspaper and magazine journalism in her role at Attest, where she’s spent the past seven years uncovering consumer trends and writing in-depth research reports. She’s passionate about finding the story in the data and sharing insights that help shape brand strategy.
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