The Importance of Measuring Net Promoter Score

What’s your Net Promoter Score?
9 minute read

5 CEOs on the Importance of Brand Equity

Marketers talk a lot about “brand,” but what does it really mean to the CxOs who sit in the boardroom - the ones who deal in cold, hard figures? Is it really that important?
12 minute read

Battle of the Brands: Superhero Franchises

According to Business Insider, the Batman franchise has grossed $3.4 billion; X-Men $2.4 billion. In total, the Marvel Cinematic Universe has grossed some $10.9 billion dollars since 2008.
5 minute read

Why Brand Equity is So Important and How to Measure It

Do you buy the generic painkillers or the branded ones? And why does it matter?
14 minute read

Social Media is a Terrible Way to Measure Your Brand

You might not have noticed, but the lights just went out.
5 minute read

The Jobs To Be Done Survey Template

Need a Jobs To Be Done survey template to help you figure out exactly why consumers buy products or services in your category? We’ve got you covered.
3 minute read

Attest Updates: Templates, Preview, 30 Million Consumers, 80 Countries and More!

We’ve got a lot of updates to reveal, but let’s start with the single most requested feature update…
3 minute read

Understanding Online Customer Journeys 

If your customers access your brand online rather than in a shop, gathering data on their journeys is even easier than for primarily offline businesses. Websites offer a wealth of data just waiting ...
6 minute read

A Pricing Survey Template for Optimal Profits

Need a pricing survey template to help you optimise revenues and profit? We’ve got you covered.
3 minute read

We're Up for an Award!

Attest have been shortlisted for Best Product Business of the year by StartUps.co.uk!
1 minute read