What does inflation mean for brands?

Attest Founder and CEO Jeremy King presents new data from the Squeezed Consumer Report on how consumers are reacting to higher living costs, and what brands should do to make sure they survive.

Bel BookerSenior Content Writer

Last updated on 2 May 2026 1 min read

Attest Founder and CEO Jeremy King presents new data from the Squeezed Consumer Report on how consumers are reacting to higher living costs, and what brands should do to make sure they survive.

Bel draws on a background in newspaper and magazine journalism in her role at Attest, where she’s spent the past seven years uncovering consumer trends and writing in-depth research reports. She’s passionate about finding the story in the data and sharing insights that help shape brand strategy.

Tell us what you think of this article by leaving a comment on LinkedIn.

Or share it on

What does inflation mean for brands?

Attest Founder and CEO Jeremy King presents new data from the Squeezed Consumer Report on how consumers are reacting to higher living costs, and what brands should do to make sure they survive.

Related articles

Introducing Attest Explore: 1:1 AI-moderated interviews

The beginner’s guide to creative testing

The jobs to be done framework: a practical guide for product teams

The beginner’s guide to market sizing

Know it now.