How Trustpilot used data to understand brand perception… and improve it!
Hear from Lauren Sims, Trustpilot’s Head of Consumer Marketing at the Attest Brand Growth Meetup 2022.
A look at how Trustpilot launched a global brand tracking study to understand brand awareness and perception with their consumer audience, how they’ve applied the learnings, and why it’s now being used as a key indicator of business health.