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We’ve just launched our US Media Consumption Report for 2021, revealing more seismic shifts in what American eyes and ears are tuning into!
For brands trying to navigate the second coming of the ‘Roaring 20s’, a digital ad spend boom, and a general fatigue for bad news, our report points to a significant decrease in our desire to sit in front of a TV screen for prolonged periods of time.
The report delves into Americans’ habits across television, audio, news and social media, and its main findings are:
Streaming TV overtakes live
Decrease in bingeing of TV
Social is America’s favorite media to engage with
Turning off the news & escaping reality
Get the latest US media consumption trends
Here are the latest trends in TV, streaming, radio, gaming and more to help you target your customers in 2021 and beyond
Senior Content Marketing Manager
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