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What do an octopus, gorilla, eagle and beaver have in common? They all have traits subscription brands should emulate!
We asked US consumers about the traits they value in a subscription brand and uncovered some interesting stats, like…
This got us thinking, what would a perfect product subscription actually look like? So we decided to put on our white coats and do our best impression of Dr Frankenstein. We’ve stitched together all the elements that consumers want in a subscription brand (represented by different animals) to create our very own Subscriptionstein’s Monster.
Behold! Isn’t he a beauty? Want to go beyond the feathers and fur? Check out the full data.
Download our direct-to-consumer report for the latest industry insights.
D2C Digest – Subscriptions issue
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Senior Content Writer
Bel has a background in newspaper and magazine journalism but loves to geek-out with Attest consumer data to write in-depth reports. Inherently nosy, she's endlessly excited to pose questions to Attest's audience of 125 million global consumers. She also likes cake.
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