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The New Normal: Keeping Active

May 06, 2020

We’re all adjusting to the ‘new normal’ created by the COVID-19 pandemic – what does that mean for health, fitness, and self-improvement? We partnered with The Big Thinks to ask 500 UK consumers how they're bettering themselves during a pandemic.

17 Ways Marketers are Changing Strategies in Response to COVID-19

April 28, 2020

When 'normal' goes out of the window, how do we respond? We asked 16 marketing leaders, from very different sectors, to tell us how they're changing their marketing strategy in response to COVID-19.

The New Normal: Food & Drink

April 22, 2020

We’re all adjusting to the ‘new normal’ created by the COVID-19 pandemic – what does that mean for the food & drink industry? We partnered with The Big Thinks to ask 500 UK consumers how their food & drink habits have changed in the wake of a crisis.

The US Fitness & Wellbeing Report 2020

April 20, 2020

How does a global pandemic affect how people think about their health, and how do their habits change in lockdown? Those aren't questions we thought we'd be asking in 2020, but here we are - we surveyed 2,000 US residents at the peak of the COVID-19 outbreak to get the answers.

The New Normal: Hair & Beauty

April 08, 2020

It's shaven heads, box dye, and cost-effective cutting for the masses now COVID-19 has hit. What does the new normal mean for the hair & beauty industry? We asked 500 UK consumers.

The UK Health & Wellbeing Report 2020

April 02, 2020

How physically and mentally healthy do the British public feel? What solutions are they looking for to feel their best? We asked 1,000 UK residents to tell us about their health & wellbeing in the time of COVID-19.

The UK Direct-to-Consumer Economy Report 2020

March 19, 2020

What DTC subscriptions are UK consumers buying, and which do they use most? We surveyed 2,000 UK consumers and compiled the results into one handy report.

A Year in the Health & Wellness Category – Infographic

March 16, 2020

Which health & wellness brands won out with consumers last year, and which dropped down the rankings? We've compiled a year's worth of consumer sentiment data into one beautiful infographic, so you can get to know the health & wellness industry at a glance.

The US Direct-to-Consumer Economy Report 2020

March 13, 2020

What subscriptions are US consumers buying, and which do they use most? We surveyed 2,000 US consumers and compiled the results into one handy report.

A Year in the Snacks Category – Infographic

March 02, 2020

How did snack brands fare in 2019? For the first time ever, we've brought together a year's worth of data on the snack industry and combined it all into one beautiful infographic.