Marketing Today podcast: How to market effectively without third-party data

Host Alan B. Hart and Jeremy talk about the mimic octopus, zero-party data, and what he sees as the biggest threat facing marketers today. 

Bel BookerSenior Content Writer
Last updated on 2 May 2026 1 min read
Jeremy King founded Attest in 2015 to make on-demand insights available to brands

Host Alan B. Hart and Jeremy talk about the mimic octopus, zero-party data, and what he sees as the biggest threat facing marketers today. 

Bel Booker Senior Content Writer
Bel draws on a background in newspaper and magazine journalism in her role at Attest, where she’s spent the past seven years uncovering consumer trends and writing in-depth research reports. She’s passionate about finding the story in the data and sharing insights that help shape brand strategy.
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