Attest Live: The Power of Brand Storytelling

4 years ago

How does your brand tell its story? Join IBM, iris, Rover and Eurostar in an insightful discussion exploring the power of storytelling.

This event is now sold out. To be added to the waiting list, please email Lucy Chapman.

How does your brand tell its story? Join Attest’s Director of Brand & Communications, Meagan Healey, as she leads an insightful discussion exploring the power of storytelling alongside a stellar industry panel.

Meagan Healey

Director – Brand & Communications



Jonathan Jessop Batty

Head of Content & Storytelling


Amber Kirby

Director of Brand & Customer Experience


Chris Whitson

Executive Strategy Director


Michelle Barclay

Head of Brand Communications


Brand storytelling is the cohesive narrative that merges the facts and emotions that your brand evokes in the minds of consumers. To help give people reasons to buy a product or service, businesses need to tell a narrative consistently across all their communications, to cut through the noise and enhance the emotional connection between you and your customer.

Often, sharing a story can mean more visibility, larger profits and much wider impact – so it’s essential to incorporate this into your brand strategy now for success in 2020 and beyond.

Meagan will be inviting the panel to delve deeper into:

  • How to successfully tell a brand story and where to start
  • How you can translate a creative idea or story across different campaigns
  • How to identify the best touch points to showcase your story to your target audience
  • How to measure storytelling efforts (using real-world examples)

See you there.


If you have any questions about this event, please email Lucy Chapman. Please note, this event is free to attend.

Date & Time

Wed, 5 Feb 2020
Event start time: 6pm GMT


58 Victoria Embankment
London EC4Y 0DS

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