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Get a head start with survey templates written by our research experts.
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Gather the data you need to create a crystal-clear image of who your customers are. Learn about the products and services they really need and how to target them with our customer profile template.
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Easily go beyond demographic information and personal details to build a customer profile survey template that delivers high-quality customer insights.
Access our audience of 125 million people in 58 countries to give you and your teams a true customer-first understanding.
Get quick and quality insights, fast. Our average customer profile survey completes in 2 days.
Customer profiling is the process of understanding a customer’s demographics, needs, pain points, buying journey and behaviors.
You might hear customer profiling discussed alongside consumer profiling. The terms are used fairly interchangeably, but you could think of consumer profiling as gathering insights about general consumer groups, and customer profiling as gathering insights about your current and potential customers specifically.
Use data from your customer profile research to develop ideal customer profiles and buyer personas. With these you can develop products and services that are a better fit for your ideal customers.
Customer profile templates for surveys give you an excellent starting point for your profiling research. With our template you can gather essential insights into your target audience’s interests, buying patterns and important context about their attitudes to buying products and services like yours.
This customer profile template will make gathering insights for creating customer profiles quick and easy and will help you make sure you’ve got the essentials you need. And we’ve made it super easy to insert questions that are relevant to your brand and sector.
A customer profile can also be a super valuable way to identify customer segments that may be worth expanding into. Your research might reveal that a section of consumers would seriously consider buying your product or service—insights you wouldn’t otherwise have gained.
Understanding how your ideal customers think, act and buy is crucial for any consumer brand. By running consumer profiling research to learn about your customer base, you build the insights you need to develop your ideal customer profile and buyer persona.
This gives you and your teams a serious competitive advantage with your sales and marketing campaigns.
Brands like yours use customer profile templates to get a clearer picture of who you’re creating products, marketing strategies and content for—to find out all about your target audience.
By getting to know your ideal customers beyond things like demographic data and basic customer information, you learn what makes them tick and how you can optimize your products, services and communication. A customer profile template is a great reference point for everyone across your business to make sure you all have a unified understanding of who your customers are.
With this ideal customer profile template survey you can gather quality data fast to create a detailed description of your perfect customers. You’ll then have a better understanding of what they’re looking for, and your organization will have a consistent reference point when thinking about the customers you’re targeting.
This profile template covers all the key insights you should know about your customers, and you can easily add the specifics for your business and sector.
Understanding how your ideal customers think, act and buy is crucial for any consumer brand.
Making sure you and everyone in your organization fully understands the consumers you’re targeting is key to offering products and services they really want (and buy!).
Here’s how running surveys to gather insights for your customer profile templates helps you and your business…
Customer profiling is a process that helps businesses better understand their ideal customers in order to offer them the most relevant products and services. By gathering insights to get an in-depth understanding of things like a customer’s demographics, pain points, needs, wants and behaviors, businesses can create customer profiles that can be used to improve their marketing strategy, product development and sales process.
Understanding your ideal customer beyond basic demographic info is critical to your business’s success. By profiling your customers, you can target them more effectively with marketing campaigns and products that match their needs. And understanding your customers’ interests and attitudes can help you build real connections with them and improve customer retention.
There are a variety of methods businesses can use to create their ideal customer profile, including surveys, focus groups, interviews and customer data. Each method has its own benefits and drawbacks, so it’s important to choose the right ones for your business, and for your customers. You can create a separate customer profile for existing customers, and for those you hope to reach in the future. You can even create customer profile examples of who you don’t want to reach—there might be small but important differences your teams should bear in mind.
Our research experts have created free survey templates to get you started. To use our customer profile template, all you need to do is sign up for an account.
Create your own account for Attest within minutes, and start discovering how your customers think, act and buy.
After you sign up, you get access to our growing library of templates, which you can customize to fit the needs of your business and industry.
To use the consumer profiling template, just sign up to Attest for free! Or if you’re already a customer, sign into the Attest dashboard and get going. You can choose the template you need when you begin creating your survey. We’ve got loads of other survey templates to choose from, so keep your eyes peeled for those too!
Attest is an always-on, end-to-end survey platform where you can draft your own survey questions, target audiences and surface actionable insights, all in one place and in real-time. Unlike working with a research agency or conducting a focus group, Attest’s is a best-in-class technology platform that is truly end-to-end. With built-in demographic breakdowns, 7 different question types, and respondents at the ready, you can test a new idea, track brand awareness, and uncover consumer trends all in one platform.
With our professional plan you can access our audience of 125 million consumers across 58 markets, with our free plan you can still make use of our powerful survey builder and analysis platform, while sending surveys to your own contacts.
With our professional plan, customers use us for concept testing surveys, value proposition development, and a ton of new product development.
With our free plan, access the platform for free to set up customer feedback or employee experience surveys to get a feel for what you can do.