# Why consumers stop trusting brands (UK edition)

- URL: https://www.askattest.com/webinars/webinar-why-consumers-stop-trusting-brands-uk-edition
- Published: 2025-12-17
- Updated: 2026-06-24
- Description: In 2026, trust is the deciding factor in whether consumers stick with your brand — or switch to a competitor. Based on exclusive findings from Attest’s 2026 UK consumer trends report, this &lt;10-minute webinar reveals the key behaviours that break…

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In 2026, trust is the deciding factor in whether consumers stick with your brand — or switch to a competitor.

Based on exclusive findings from Attest’s 2026 [UK consumer trends report](/our-research/2026-uk-consumer-trends-report), this &lt;10-minute webinar reveals the key behaviours that break trust, and what brands can do to rebuild it.

Join **Nick White, Head of Strategic Research at Attest**, as he reveals *Why consumers stop trusting brands – and how to win them back*. You’ll learn:

- The top trust-breakers pushing consumers to switch brands
- What trust looks like across F&amp;B, financial services, and subscriptions
- Practical ways to rebuild consumer confidence in a low-trust market
- Watch on-demand – it’s free, short, and insight-packed.
