Manager, New Business
Helicopters, Snowflakes, Linksters, Slones, and Yuppies.
Every few years there’s a new name for people born within a certain era, and brands must rethink how they approach a new wave of consumers entering the marketplace and readapt for behavioural shifts in other generations as they age.
Gen Z is perhaps the largest and most significant cohort to be entering the marketplace since Millennials over a decade ago.
Their spending power is already estimated to be over $44 billion.
Join Tom Shannon in a webinar that will show you how you can win over the next market that will define your success.
In this webinar, you’ll get the inside scoop on how Gen Z like to be marketed to, with tons of insights that you can use to get a leg up on the competition.
If you have any questions about this webinar, please contact Lucy Chapman.