Attest is so flexible you can test practically anything you like. Find out what your market thinks about your product or service, validate your ideas and win pitches.
Consumer Intelligence is the practice of understanding a target set of people that you hope could become customers, so you can better tailor your offering to their needs, and communicate with them more effectively.
For example, what motivates them to buy certain products or brands, how do they feel about changes in the world around them, and how might shifts in attitudes affect their behaviour?
Understanding consumers is the cornerstone of any great business - if you’re not meeting their needs and solving problems, then why does your brand exist?
The problem for businesses is that consumer tastes and needs change all the time. They’re shaped and reshaped by the economy, politics, media, experiences, technology and everything else going on in the world around them.
What works for today’s customers, isn’t a guarantee of success with tomorrow’s consumers. For you to stay relevant, and avoid being disrupted, you must invest in consumer intelligence.
When do consumer tastes change? Like the wind, a change in direction can happen any time! We’d suggest a regular ‘pulse check’ is advisable at least once a quarter (possibly monthly for faster moving industries), and then prior to any major strategic decisions, such as product extensions, feature development, brand updates, large promotional campaigns, partnerships, new market entry etc.
Ideally you should use consumer intelligence to inform product development, marketing and strategy.
Getting started with Attest could not be easier.
People can answer confidently and honestly and are always in control of their data. We’re also an MRS partner and have been nominated for two awards this year.
We’re scientists, passionate about rigour. Attest automatically controls for bias by randomising answer orders and using a consistent format.
We keep our question and survey sets below 7 minutes to maintain higher levels of engagement, and capture better quality responses.
Attest uses state of the art, multi-layered encryption to ensure that data is transferred and stored securely.
Watch responses flood in over 10x faster than traditional methods. Attest’s average turnaround is 1000 responses in 24 hours. We’ve seen it perform much faster.
Which of the following brands do you
consider to be "premium"?
Show women only Try Me
Analyse, share and download insights with our powerful tools. Filter by demographic and uncover hidden insights. You can even see how specific people answer different questions across a survey.