# Campaign tracking

- URL: https://www.askattest.com/campaign-planning-and-tracking
- Published: 2026-05-20
- Updated: 2026-07-16
- Description: De-risk your spend with consumer feedback that tracks campaign performance before, during and after going live.

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# Guarantee campaign success with insights in real-time

## De-risk your spend with consumer feedback that tracks campaign performance before, during and after going live.

- [Book a demo](https://www.askattest.com/book-a-demo)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/campaign-tracking-2.png?strip=all)

 

 

 Trusted by top global brands

150M+ consumers

59 global markets

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/04/g2-logo.svg)4.5/5![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/star.svg)![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/star.svg)![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/star.svg)![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/star.svg)![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/star-half.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/04/fujifilm.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/company-flo-square-black.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/04/jcdecaux.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/04/netflix.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/company-asos-square-black.svg)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/company-nandos-square-black.svg)

 

 

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### Research in campaign time

Pre-launch checks to post-live performance. Results when they matter.

 

#### Results when you need them

An intuitive platform with always-on AI so you run research and get results while your campaign is still live and relevant.

 

 

#### Insights that get your exec on board

Automated reporting gives you a clear line of sight on campaign performance — and the story your leadership needs to back future spend.

 

 

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/A-research-partner.png?strip=all)

#### A research partner, not just a platform

A dedicated research manager helps you spot strategic opportunities and design research that gives you the right answers.

 

 

 

 

### Track every stage of your campaign

Quantitative reach and qualitative depth. Know what performed and why.

 

 [](https://www.askattest.com/attest-measure)#### Attest Measure

Track pre and post campaign performance. Test your media and messaging to see exactly how it landed.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/attest-explore)#### Attest Explore

New

Bring campaign impact to life. AI-moderated interviews surface how consumers truly responded to your work.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 

 

###### Message testing

Test messaging, video or images in creative tests to see how a campaign will perform.

 

###### Global wave tracking

Multi-wave, multi-market tracking. Compare campaign performance by region over time.

 

###### Key findings board

Automated reports your whole team can see. Zero manual effort.

 

 

 

 > As an agency with a strong effectiveness culture, we use Attest as part of our suite of tools to measure the effectiveness of the work we do for our clients. Attest has enabled us to prove that the work we’re doing with clients will work and has worked.

Laura Chaudary, Effectiveness Director at IMA

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/IMA-LOGO_B_W-1-2.png?strip=all)

  

 

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/logo-compass.svg)

### Introducing your AI co-pilot

AI for researchers who are out of time, not insight. Compass creates, edits and analyzes based on your goals. Use it to ask any research question.

- [Meet Compass](https://www.askattest.com/compass)

 

### Solutions for forward-facing brands

Discover how Attest supports different teams, projects and industries.

 

 

 [](https://www.askattest.com/brand-and-campaign-effectiveness)### Brand and campaign effectiveness

Measure what works and why. Track brand health, campaign performance and creative effectiveness to build the evidence that proves marketing impact to every stakeholder.

- Brand tracking
- Creative testing
- Pre/post campaign measurement
- PR

[See Brand and campaign effectiveness](https://www.askattest.com/brand-and-campaign-effectiveness)

  

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/Obj-brand-campaign_1x.png?strip=all)

 

 [](https://www.askattest.com/category-research)### Category research

Know your category inside out. Understand who is in it, what drives consumer choice and where the whitespace sits so every strategic decision starts from evidence, not assumption.

- Consumer profiling

[See Category research](https://www.askattest.com/category-research)

  

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/Obj-category-research_1x.png?strip=all)

 

 [](https://www.askattest.com/product-development)### Product development

Back every product decision with consumer data. From identifying the right opportunity to validating the right concept, research that moves at the pace of your development cycle.

- Category research
- Concept testing
- Retail pitch

[See Product development](https://www.askattest.com/product-development)

  

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/Obj-product-development_1x.png?strip=all)

 

 [](https://www.askattest.com/ad-sales-pitch)### Ad sales pitch

Prove the value of your platform to every advertiser. Measure campaign impact, profile your audience and validate creative performance so every pitch is backed by consumer proof.

- Consumer profiling
- Creative testing
- Campaign tracking

[See Ad sales pitch](https://www.askattest.com/ad-sales-pitch)

  

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/Obj-ad-sales-pitch_1x-1.png?strip=all)

 

 [](https://www.askattest.com/retail-pitch)### Retail pitch

Walk into every retail pitch with consumer evidence. Understand your category, validate your product and build the data story that gives buyers the confidence to say yes.

- PR and content pitch
- Creative testing

[See Retail pitch](https://www.askattest.com/retail-pitch)

  

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/06/Obj-retail-pitch_1x.png?strip=all)

 

 

 

[Talk to sales](https://www.askattest.com/book-a-demo)

      

 

 

 

 [](https://www.askattest.com/brand-tracker) #### Brand tracking

 

 [](https://www.askattest.com/campaign-planning-and-tracking) #### Campaign tracking

 

 [](https://www.askattest.com/concept-testing) #### Concept testing

 

 [](https://www.askattest.com/consumer-duty) #### Consumer duty

 

 [](https://www.askattest.com/creative-testing) #### Creative testing

 

 [](https://www.askattest.com/consumer-profiling) #### Consumer profiling

 

 [](https://www.askattest.com/pr-and-content-pitch) #### PR & content pitch

 

 

 

 [Talk to sales](https://www.askattest.com/book-a-demo)

 

 [](https://www.askattest.com/insights-teams)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/For-insights-teams.png?strip=all)

#### For insights teams

Run fast, reliable research without long agency timelines.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/brand-teams)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/For-brand-teams.png?strip=all)

#### For brand teams

Track brand health and stay ahead of competitors.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/marketing-teams)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/For-marketing-teams.png?strip=all)

#### For marketing teams

Measure brand performance and test campaigns.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/product-teams)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/For-product-teams.png?strip=all)

#### For product teams

Validate concepts and understand customer needs.

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 

 

[Talk to sales](https://www.askattest.com/book-a-demo)

      

 

 

 

 [](https://www.askattest.com/food-and-beverage)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/Food-Beverage.png?strip=all&fit=100%2C100)

#### Food & Beverage

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/media-and-entertainment)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/Media-Entertainment.png?strip=all&fit=100%2C100)

#### Media & Entertainment

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/financial-services)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/Financial-Services.png?strip=all&fit=100%2C100)

#### Financial Services

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 [](https://www.askattest.com/consumer-goods)![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/Consumer-Goods.png?strip=all&fit=100%2C100)

#### Consumer Goods

![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/card-feature-chevron.svg) 

 

 

 [Talk to sales](https://www.askattest.com/book-a-demo)

 

 

 

### Real customers, real results

- [See all case studies](/customers)

 

 [ ![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/01/cs-demo2.jpg?strip=all)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/company-blank-street-black.svg)

 

### How Blank Street evaluates marketing performance at speed

> Working with Attest has been a great experience. We’ve been able to both validate existing hypotheses and uncover new ones. We’ve built nearly a year’s worth of learnings and the insights are now playing a key role in shaping our strategy for the year ahead.

Dibba Iran-ParastiMarketing Director

  Read case study  

 ](https://www.askattest.com/customers/blank-street)

 [ ![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2025/10/cs-demo3.jpg?strip=all)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/company-IMA-black.svg)

 

### How IMA uses consumer insight to make brands more buyable

> The Attest team act as true partners, consulting on briefs as required and are there to answer questions whenever we need. Above and beyond that, we trust them to always work in the best interest of ourselves and our clients.

Laura ChaudaryEffectiveness Director

  Read case study  

 ](https://www.askattest.com/customers/ima)

 [ ![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2023/03/Trustpilot-ipad.jpg?strip=all)

![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2026/05/company-trustpilot-black-6.svg)

 

### How Trustpilot pulled the levers on brand affinity

> One of the things we love is the hands-on support Attest gives. We come from a business that doesn’t have a marketing insights department. The fact that we as marketers can feel confident in being able to run really interesting insights surveys is why we continue to work with Attest.

Lauren SimsHead of Consumer Marketing

  Read case study  

 ](https://www.askattest.com/customers/trustpilot)

 

 

      

 

 

### Related research

 

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### How to evaluate AI research tools: A smart buyer’s guide

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 ](https://www.askattest.com/our-research/how-to-evaluate-ai-research-tools-a-smart-buyers-guide) [ ![](https://emx2zzfzxax.exactdn.com/wp-content/uploads/2025/12/UK-consumer-trends-report-2026_cover-landscape-2.png?strip=all) 

### 2026 UK Consumer trends report

This year’s biggest brand risk? Losing consumer trust. Our 2026 UK Consumer trends report reveals how trust is shap…

 

 ](https://www.askattest.com/our-research/2026-uk-consumer-trends-report)

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  Load more reports  

 

### Frequently asked questions

 

#### What is campaign tracking research?![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/accordion-chevron.svg)

Campaign tracking research measures how a campaign affects consumer awareness, perception and intent before and after launch. It helps you understand what worked, what didn’t, and where to focus spend next time.

#### How quickly can I get campaign tracking results?![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/accordion-chevron.svg)

Attest’s always-on platform means you can launch a survey and get results in hours. Track performance while your campaign is still live and make changes that actually move the needle.

#### Can I track campaigns across multiple markets?![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/accordion-chevron.svg)

Yes. Attest supports campaign tracking across 59 markets from a single platform. Run a consistent methodology globally while still seeing how results differ by region and over time.

#### How do I use campaign tracking to secure future budget?![](https://emx2zzfzxax.exactdn.com/wp-content/themes/okd/static/img/accordion-chevron.svg)

Attest’s automated reporting gives you a clear, shareable view of campaign performance built to land with leadership. Your dedicated research manager can also help you frame findings to make the strongest case for future spend.