# How to get started in consumer research for FinTech startups

- URL: https://www.askattest.com/blog/podcasts/how-to-get-started-in-consumer-research-for-fintech-startups
- Published: 2021-08-19
- Updated: 2026-06-24
- Description: Attest's Sarah Hollinshead joins Araminta Robertson on the 'Market Like a FinTech' podcast to talk about how brands like Klarna and Wise use consumer research to create campaigns that resonate.

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