Consumer Trends: How to Entice Health-Conscious People to your Brand
September 25, 2018

Consumer Trends: How to Entice Health-Conscious People to your Brand

Health trends are growing at the speed of kale these days, with hardly a month going by without a new healthy snack brand, previously unheard of food, or failsafe workout technique appearing in our supermarkets and on our newsfeeds. How can you advertise to people buying into these new lifestyles?

Consumer Trends: Pet Products and How to Effectively Advertise to Pet Owners
September 11, 2018

Consumer Trends: Pet Products and How to Effectively Advertise to Pet Owners

How do pet owners behave? Like loyal dogs or disloyal snakes? What are their habits and interests? And which brands resonate most with them? Attest's Consumer Index takes an in-depth look at this specific group, to better understand what makes them tick, and how brands can successfully target them.

Consumer Trends: How to Cut the Mustard with Foodies
August 14, 2018

Consumer Trends: How to Cut the Mustard with Foodies

How do food foodies behave? What are their buying habits and interests? And which brands resonate most with them? Attest's Consumer Index takes an in-depth look at this specific group, to better understand what makes them tick, and how brands can successfully target them.

Consumer Trends: How to Get The Most From Your Underground Advertising (London Study)
July 31, 2018

Consumer Trends: How to Get The Most From Your Underground Advertising (London Study)

How do frequent users of the London Underground behave? What are their buying habits and interests? And which brands resonate most with them? Attest's Consumer Index takes an in-depth look at this specific group, to better understand what makes them tick, and how brands can successfully target them.

Proud as Punch: Why Brands Celebrating Pride are Feeling Great
July 06, 2018

Proud as Punch: Why Brands Celebrating Pride are Feeling Great

How does the UK feel about brands supporting pride? We asked 500 people to find out the scoop ahead of London's Pride march tomorrow.

The View from the Passenger Seat
July 02, 2018

The View from the Passenger Seat

There has been heavy recent coverage of the UK's various transport systems, but it has by no means been wholly positive. We probed people on their current opinions of UK transport, to see how individual institutions are weathering these storms.

Bring Home the Vegan Bacon: Consumer Opinions on the Rise of Veganism
June 08, 2018

Bring Home the Vegan Bacon: Consumer Opinions on the Rise of Veganism

Veganism in the UK has increased by 350% in the past decade, with 3.5 million Brits now identifying as vegan (roughly 5% of the population). We surveyed 250 UK consumers to discover current attitudes towards this ethical positioning of brands and the perception of veganism as a lifestyle.

Top 3 Ways For Challenger Brands To Win Consumer Trust from Old-Timers
May 21, 2018

Top 3 Ways For Challenger Brands To Win Consumer Trust from Old-Timers

Trust is a buildable human commodity, that can start small but grow to be a big, powerful force, keeping a customer in your orbit for years after your first encounter. Here are the top 3 ways a challenger brand can bypass the lengthy process to win consumer trust from the outset.

Britain’s Dream Job: The Top 10 Brands the UK Wants to Work For
May 01, 2018

Britain’s Dream Job: The Top 10 Brands the UK Wants to Work For

If you could snap your fingers and have your dream job, what would it be? We asked 1000 British citizens who their ideal employers to work for would be and why. Can you guess who'll take the crown?

The Healthy Snack Brands Nibbling Away at the Industry
April 11, 2018

The Healthy Snack Brands Nibbling Away at the Industry

As the UK seeks to improve its health, there’s certainly a space for healthier snacks, and small disruptor brands are doing well to fill these spots.