Ray Slater Berry Posts

ABOUT Ray

Ray Slater Berry is a content strategist at Outreach Humans, and has been working in social media and content marketing for eight years. He specializes in the tech, innovation and travel sectors. He has also recently published his first work of fiction, Golden Boy.

LATEST POST

Strategy

6 Keys to Conducting a Market Opportunity Analysis that Works

December 07, 2020

8 min read

Market opportunity analysis can unlock new revenue, product features, personas, and product messaging for your business. Find out how.

Ray Slater Berry

Content Strategist at Outreach Humans

Marketing

7 Segmentation Strategies Every Marketing Team Should Implement

April 08, 2020

7 min read

To get the best out of your marketing efforts, you should be segmenting your audience based on data. Generate the best possible results with these 7 segmentation strategies.